Pretty simple and easy to understand interview with Kevin Ryan about general Internet Marketing strategy for small business. Interestingly Kevin suggests that email marketing is the most cost-effective method that companies should be using more than most do. Once he said that I know he knew what he was talking about.

Kevin’s new book is Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors with 100 Times Your Spending Power

Streamed live on May 8, 2015
Kevin Ryan, author of Taking Down Goliath, is a digital marketing expert who has helped countless businesses take on competitors with 100x their spending power. In our upcoming Google Hangout, we sit down with Kevin to talk about stories he’s encountered in his years as a digital marketing practitioner.