Every modern online business coach from Dan Kennedy to Seth Godin will tell Small Business Owners not to waste marketing dollars on “Branding”. That you only invest money in advertising that results in phone calls, sales or form submissions. Branding is...
This is a beautiful piece of writing in my opinion. For many years I have tried to communicate and promote this simple idea but I have always failed. It’s hard to get clients and even colleagues to look past the beautiful design and graphics and to focus on what...
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